Law.com - Eversheds Enters Africa With Johannesburg Merger
This looks like a very formal and structured "best friends" approach. Presumably, Routledge Modise will continue to operate under its own name and will co-brand with the Eversheds International name. Reportedly, the only Eversheds International firms that have added Eversheds to their name are the Baltic firms also mentioned in this article. I continue to feel that the best friends approach, when implemented properly, is the most effective and efficient way to have a full service presence in a jurisdiction. The best friends approach does, however, require considerable effort and investment to function properly, but generally much less than having an actual presence in a jurisdiction with all the costs and risks that entails.
Tuesday, April 15, 2008
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